Netta was created with ethical consumerism in mind. Defying the practices of fast fashion, Netta takes a holistic approach to production by considering both social and environmental impact. From where the fabric is sourced, to the hands that craft it, the life cycle of a Netta bikini begins long before the package you receive at your doorstep.

The Hebrew translation of netta [נֶטַע] is ‘seedling or sprout.’ Much like nature’s ebbs and flows, Netta is ever evolving, but simultaneously never goes out of style. Each item is made in limited quantities (1 of 25 to be exact), never mass produced and rarely restocked.

In a world of single-use everything, Netta pieces are intended to last a lifetime - to be loved and cherished, without an expiration date.